Thanks to Best Buy, Jeremy Hess, some awesome creative artistry at our Soulstock Festival… we brought the “t” in the ‘authentic’ cover photo to life!  Grab a FIG and catch us on page 19 and 39 to see the latest 7-UP principles.

So, what does it look like when we empower the creative talents of youth and validate spontaneous, interactive, experiential, gritty urban arts?  Where do we do it most effectively and how can you be a part of making it happen?  Read the thoughts of our founder, Justin Rule.

So we have gone over the Science of Recycled Fashion and the Science of Mural Arts… we made this today thanks to Artist Mentors Eli Weaver and Rob Seitz and some hard working youth, ages 6-10! Break dance, Capoeira and Junkyard Drumming all coming up!

This mural is called “Prismatic” and was completed by Orion, Jeremy, Liam, Destiny, Gabrielle, Megan, Ayush, Xaden, Cameron, Eli and Rob! Great work!